Search Engine Optimization (SEO) is the practice of optimizing your website to improve its visibility in search engine results pages (SERPs). Here’s how SEO can benefit your small business:
- Increased Organic Traffic: Higher search engine rankings lead to more website visitors.
- Improved Brand Visibility: Appearing at the top of search results can enhance your brand’s reputation.
- Targeted Traffic: SEO helps attract qualified leads who are actively searching for your products or services.
- Long-Term Benefits: SEO is a long-term investment that can continue to pay dividends over time.